The third fight of the rivalry between saul Cinnamon Alvarez Y Gennady Golovkin It generated all kinds of reactions. While some characters were satisfied with the final result, another sector criticized the lack of entertainment between the protagonists. Who stood out the most was Floyd Mayweatherbecause the American attacked the Mexican after knowing the figures of the sales Pay Per View (pay-per-view).
According to statements issued by Mayweather himself, they sent him a report where he managed to confirm that the brawl on September 17, 2022 at the T-Mobile Arena could only sell 500 thousand PPV subscriptions. In this regard, he considered that it was an extremely low number for a boxer of the stature of Canelo Álvarez and compared himself to him.
“They should be at the top. should be selling one million subscriptions (…) The numbers that set records have changed. They just gave me a report on the fight Cinnamon and someone sent me an item that only sold 500 thousand houses (…) It has changed drastically. With Logan Paul I was able to sell a million houses, which was good. Pay-per-view has changed drastically and people are finding ways to watch fights without paying. That really hurts the fighters”, he sentenced.
— Canelo Alvarez (@Canelo) September 18, 2022
It has been four years since the boxers met for the second time, but PPV sales for their fight have suffered a steep decline. According to information provided by the American journalist Dan Rafael, in the first brawl the expectation was such that 1.3 million of people in the United States purchased the rights to see the fight live and direct from Las Vegas.
A year later, when the Cinnamon was imposed by way of decision, the number of PPV purchases experienced a decrease with 1.1 million officers in the country of stars and stripes. On the contrary, in the most recent fight the number had a notable decrease with 1.06 million purchases worldwide, since the journalist estimated that the figure in the United States ranges between 550 thousand and 575 thousand users.
In case of confirming these data, the rivalry between Cinnamon Alvarez and Gennady Golovkin would have stopped attracting more than half of the people in the North American country who saw them fight in 2018. Although one of the determining factors could be the low expectation or the decline in popularity of the Mexican, there are other causes that could explain the decrement.
According to the statements of Money, piracy could have been another of the elements that triggered the low sales. And it is that, compared to 2017 and 2018, in the year 2022 there are many more platforms and pages on the internet that could have allowed the live broadcast of the fight without the need to pay a single peso for it.
The loss of users who pay to watch the fight on television or the internet also directly affects the earnings of boxers. Because part of his income depends on the number of PPVs sold, having registered less than half of the subscriptions of the second fight, both Cinnamon What Golovkin They could have suffered millionaire losses.
Before the brawl, various sources pointed out that the guaranteed profit for the Mexican would be $10 millionalthough it could increase to $65 million in case of having reached sales levels similar to those of 2017 and 2018. In that sense, the income of the undisputed 168-pound champion could have undergone a notable modification.
“I don’t care”: Checo Pérez spoke about the fight for the Formula 1 runner-up
What is the “curse” of the Dodgers that Julio Urías will seek to break in 2022
Jorge Campos’ shirt with which Mark Bowen paid tribute to Brody