Golden Globes drop to new ratings low after scandals

The audience ratings of the Golden Globes fell to a new low of just 6.3 million viewerswhen the awards ceremony tried to recover of his recent scandals, showed on wednesday NBC in preliminary figures.

Tuesday night hearing fell from 6.9 million of 2021in itself a huge fall suffered during the pandemic when the galas were held from distance. and it was much less to the more than 18 million of 2020.

The Golden Globes were not televised at all last year, when NBC pulled them because of the outrage it generated lack of diversity and the alleged ethical lapses of the Hollywood Foreign Press Association (HFPA), which organizes the awards.

These are the lowest rates in the history of a complete gala of the Golden Globes on NBC, and slightly higher than the audience of a short press conference held to announce the winners during the strike of Hollywood screenwriters in 2008.

Tuesday’s results will increase uncertainty about the future of the Globes.

The event does not have at the moment television contract for next year. NBC terminated his multi-year contract issue and only agreed to recover this year’s gala on time.

in an email to AFP, an NBC spokesman said that the «Balloons are historically issued Sundays at night”, when audience ratings usually be taller, and in previous years benefited from being transmitted after an NFL game on the channel.

This year, the awards moved to tuesday night to avoid coinciding with the very popular american football league

The updated final figuresincluding audience ratings for the platform streaming Peacock, which also broadcast the balloons live on Tuesday, they will be published later.

The 80th Golden Globe Awards, held on Tuesday night, however, was attended by many stars at the Beverly Hills gala in which Steven Spielberg won the award for Best Director, Colin Farrell the one of Best Comedy Actor and Eddie Murphy received an award to the professional path.

Although the presence of so many stars suggested that many in Hollywood are happy with the recent HFPA reformslike admission of black members after what The Los Angeles Times will reveal that the group had none, doubts persist.

In recent yearsTV show ratings live have fallen, especially before a younger public that has changed its form to consume entertainment, leaning more towards social networks and streaming.