Jungkook shows off his abdominal muscles in debut as ambassador of Calvin Klein Jeans and Underwear
BTS singer is the new ‘it boy’ for Calvin Klein. Jungkook shows off his athletic physique in photos from his first campaign for the underwear and jeans brand.
It’s official. Calvin Klein summoned Jungkook as a model for his clothing after several months of rumors on social networks. The BTS member will star in a special photo shoot and promotional video that would be released on March 28, according to CK on Twitter and Instagram. The day before, the fans of the Korean singer were already suspicious of the announcement after having come across leaked photos of Jungkook’s campaign. Once the relationship between the popular JK and the clothing brand was confirmed, users found that the Calvin Klein Korea page had already dedicated a clothing section with the subtitle “JUNGKOOK”. Some speculate that the idol could be modeling such items in the collaboration.
On March 28, via Elle Singapore magazine, Calvin Klein officially introduced BTS’s Jungkook as its new global ambassador. As promised, the video of his collaboration with the clothing brand was released on social media that same day.
“This association is very special because I identify with the values of the brand and the legacy of Calvin Klein. My music is the way I connect with my fans around the world and I see this collaboration as an opportunity to connect with them in a new way,” Jungkook told the magazine.